In the Bandra neighbourhood of Mumbai, fashion designer Masaba Gupta unveiled her largest store. One of the most well-known fashion labels in India today is House of Masaba.
Due to their distinctive brilliant patterns, prints, designs, and vivid colours, Masaba Gupta’s designs and print patterns are readily recognisable.
This store’s enormous setting, muted and serene with daisy walls and grey-wash flooring that evokes a meditative ashram, distinguishes it from the rest of her outlets. In contrast to the wacky, loud, and vibrant hues the business is renowned for, this bag features Garuda and Gauri heads on one side and vintage scissors, nail clippers, and antique brass elements on the other.
The interiors of this outlet set it different from the rest of her stores in the city because Masaba made sure not to overlook any details and gave every vista the “Masaba touch.” The store has two counters: one for jewels and one for Lovechild by Masaba.
The brand’s Bandra outlet’s new identity, which represents the brand’s metamorphosis and reflects Gupta’s own maturation as an individual from loud and dramatic hues to more subtle and relaxing hues, was created by flipping the design script.
Source: News Desk